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16.10.2025
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19.11. Webinar: Measuring News Diversity - Lessons learned

What does news diversity really mean in practice—and how can it be measured and applied in everyday newsroom workflows?

DECA’s researchers have been closely involved in the development of the News Diversity Meter, contributing to its design and testing with Finnish media houses. This webinar brings together researchers, developers, and media professionals from Finland and Canada to explore tools, insights, and lessons learned from years of work on this topic. 

Date & Time: November 19, 4:30–16:30 CET / 15:30–17:30 EET / 08:30–10:30 EST

Join via Zoom: https://tuni.zoom.us/j/65408113767?pwd=KBGCPNK7YKDQyo1tcG7FAvG3BkrRaQ.1

Programme highlights

- Welcome from professor Laura Ahva, Tampere University

- Keynote from business editor Kate Hopwood, The Canadian Press: Experiences on different tools, including the Gender Gap Tracker, from Canada’s oldest and largest news agency

- Lessons learned from 4-years-long design project of the News Diversity Meter, developed and tested in cooperation with several Finnish media houses; Doctoral Researcher Matleena Ylikoski, Tampere University

- An open discussion on methods, validation, limits, and future directions for advancing diversity in journalism

- Closing words by Kirsikka Kaipainen, DigiSus research platform, Tampere University

For more information, contact: matleena.ylikoski@tuni.fi

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